SEO Articles Archive

• The Key to Finding Good Keywords
  August 25, 2004
  If you know anything about optimizing your website for the search engines, you know how important it is to choose the right keywords. If you fail to pick the words that you want your site to be found under, you risk untargeted traffic -- or at worst, no traffic at all.
• Top 10 Ways Websites Make Me Suffer
  August 25, 2004
  The following lists the top ten ways that a website misses the boat and contributes to hair loss and nervous breakdowns. Notice the common thread that runs throughout each of these. Namely, a bad website neglects to consider the site visitor's experience in some fundamental ways.
• How to build link popularity?
  August 25, 2004
  It's important to note that Google PageRank is not the same thing as link popularity. PR is actually a subset of link popularity. Whereas PR focuses strictly on the quantity and popularity of links, link popularity adds a "quality factor" into the equation.
• 4 Tips to help you from being banned by search engines
  August 18, 2004
  Want to avoid being blacklisted by the search engines and banished to the sin bin never to receive a single search engine visitor ever again? Thought so. Here's some tips to help you..
• Search Engine Marketing: What can I do?
  August 16, 2004
  Search engine marketing—the art and science of making Web sites visible on the Web—involves a lot of messing about with code. Few of its exponents can agree definitively on what works. Which is probably why marketers have been happy to leave it in the hands of the IT folks. Until now, that is.
• What is SEO (Search Engine Optimization)?
  August 16, 2004
  Search engine optimization is everything that can be done to make a search engine send more traffic to a web site.
• Search: Bigger Means Smaller
  August 15, 2004
  Search is so tremendous, the only thing it can do now is get smaller. By smaller, I'm not talking about spending on paid search. Jupiter Research (a Jupitermedia Corp. division) expects advertisers will spend $2.6 billion on search by the end of this year, rising to $5.5 billion in 2009.
• Seven Tips for Writing Better Keywords
  August 8, 2004
  The shift in how search engines treat keywords is significant. They tend to ignore the keyword meta tag and rather look for keywords in the actual page content. This means that you need to figure out your keywords before you write any content. Then, you include them throughout your content, particularly in headings and summaries.
• 3 Steps to Optimizing Your Web Site's Search
  August 8, 2004
  Are you going to help people find what they are looking for quickly and easily, or not? Most marketers and content managers don't know if their web site search is frustrating their users or helping them find what they are seeking.
• Avoid Search Engine Blacklisting
  August 8, 2004
  The best way to avoid being blacklisted by the search engines is to avoid using some questionable techniques that were once popular to gain high rankings. Even if your website is not blacklisted by using some of the techniques below, it may be penalized (buried in the rankings) so your traffic will suffer all the same
• Common-sense Search Engine Optimization
  Updated August 5, 2004
  For years, when people thought about search engine optimization, in all likelihood, gateway pages, doorway pages or informational pages probably came to mind. If you're a search engine optimization specialist, you've probably had clients requesting that you create these types of pages for them.
• Ad strategy makes Google a powerhouse
  August 2, 2004
  As a tech-savvy professional photographer, Jeff Singer knew he needed a Web site to promote his business.
• Top Tips For Requesting a Reciprocal Link
  July 29, 2004
  While most webmasters agree that reciprocal linking is a very good way of increasing web site traffic, get your reciprocal link request wrong, and you won't get the link.
• How To Research Keywords For Search Engine
  Updated July 27, 2004
  The core element of any type of marketing utilizing the search engines is the keyword. Why is it so important? In terms of general marketing principles keyword search is equivalent to targeting a niche.
• One Way Link Building Secures Long Term Ranking Results
  July 26, 2004
  One-way link building is a great way to improve your link popularity and ranking in the search engines. One-way links are more difficult to obtain than traditional reciprocal links, but pay off in securing solid long-term search engine ranking results.
• Should You Be Worried About Being Banned?
  The SEO world is full of speculation, conjecture and educated best guesses. It's not surprising then, that the average webmaster/site owner can find the whole business of SEO overwhelming and intimidating.
• How to Make Links Work for Your Web Site
  Quality links from external Web sites will help get more of the right people to your own site. Well-written links within your Web site will ensure that your readers can act in a way you want them to.